Media Language - Codes and Conventions of Newspapers The main noticeable differences between The Guardian and the Daily mail is their layouts. The guardian is presented as a broadsheet news paper, including the traditional codes and conventions. For example, the colonized copy (text) with a larger columns. From this we could infer that the articles in this paper have more detail on the front cover, which could also indicate that this is the same amount in the whole paper. This could also refer to the audience demographic. it could suggest that the aimed audience are more educated, and therefore look for more depth in hard news stories. The highest percentage of readers of the guardian fall into the audience demographic category ABC1. This category includes people of high & intermediate managerial, administrative, professional occupations. This category is also described as including consumers from mixed economic groups , which consi...
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